Marketing and Communications Specialist

Department: Residence Admissions
Position covered by the Collective Agreement with USW Local 4120

If you are a current employee of the University of Guelph you must apply on the internal Career Page in order to be considered as an internal applicant. 
Career Opportunities (sapsf.com)

Duties and Responsibilities

The Marketing and Communications Specialist (MCS) is a key team member for the overall marketing, communication, website and social media activities for Student Housing Services (SHS). This position will contribute to the positioning and branding of the department to all stakeholders, both internal and external; students, prospective students, faculty and the community as a whole.

The MCS uses multiple platforms to reinforce the value of campus residence living as a key part of the university experience. In addition, the position produces communication materials for future and current residence students through print material (brochures, posters), digital media (website, mass email communicational, social media), university recruitment events, the Housing Portal, as well as numerous in-residence promotions.

The MCS designs and creates visual concepts, using computer software, to communicate ideas that inspire, inform, or captivate each stakeholder group and ensures that all graphic design work adheres to both the branding guidelines of the department, the University of Guelph, and AODA accessibility requirements.  An important component of the digital marketing strategy for SHS is the dual social media presence – one for recruitment and marketing, and one for in-residence students to support residence life. This role will also involve competitive research, multi-platform analytics, and benchmarking, for various stakeholder audiences.  The MCS is expected to be a member of the University of Guelph Social Media Committee and the Campus Communicators Network in order to build collaboration and networks across campus.

Requirements

• Three (3) year College diploma in Marketing, Communications, digital design, public relations or related field 
• Minimum (2) years experience in marketing, student experience, communication, advertising, public relations, web management, graphic design, and digital engagement. 
• Strong technical skills in web design/ HTML and content management systems (ie. Drupal), graphic design software (Canva, Adobe Illustrator, Photoshop, inDesign) 
• Experience in layout, video/photography, and visual ideation
• Knowledge of University brand guidelines, and accessibility standards and guidelines
• Strong communication skills; written, oral and interpersonal skills with the ability to work and communicate effectively with various stakeholders
• Thorough knowledge of the University of Guelph residences, student services, and a thorough grounding in the University’s strategic plan and strategic directions are an asset
• Ability to meet deadlines, work well under pressure and perform efficiently in a very busy work environment
• Excellent attention to detail

Employee Type: Regular 
Position Number: 10914514 
Classification: USW, Local 4120 Salary: Band 6  
USW Local 4120 Wage Grid

*Tentative evaluation; subject to final review.

At the University of Guelph, fostering a culture of inclusion is an institutional imperative. The University invites and encourages applications from all qualified individuals, including from groups that are traditionally underrepresented in employment, who may contribute to further diversification of our Institution.

Posting Date: 10/03/2025  
Closing Date: 10/10/2025